Stairway to Better Choice

Client

Pristine8.6+

Industry

FMCG

Stairway to Better Choice

Agency

Scope of Work

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    Interactive education on the pH scale of Bandung’s foods, combining health, fun, and inspiring audience participation.

    Bandung is famous for its diverse culinary scene, with locals enjoying sour, salty, and spicy dishes daily.

    However, many are unaware that their favorite foods can lower body pH, causing imbalance and acidity, impacting overall health.

    Pristine8.6+ launched Bandung’s first interactive 17-step LED staircase to educate audiences about food pH levels.

    Each step lights up in colors representing acidic, neutral, or balanced categories, turning health education into a fun, interactive experience.

    Result

    Pristine8.6+ Stairway to Better Choice Installation: Inspiring Thousands to Explore, Experience, and Embrace a Better Lifestyle.

    11973

    VISITORS

    407082

    STEPS WERE MADE

    792

    UGC SUBMISSION