Kastamer Ngablu

Client

blu by BCA Digital

Service

Creative

Industry

Digital Bank

Kastamer Ngablu:
Transforming a costumer service interaction into one of the most entertaining content on digital.

Agency

Scope of Work

  • Brand Communication Strategy
  • Creative Content Production
  • Social Media Management
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Challenges

Standing Out in the Era of Fleeting Attention

blu by BCA Digital faced the challenge of creating unique, culturally engaging content amidst a sea of high-budget, trend-focused competitors, ensuring humor and branding stayed aligned to captivate its audience.

We turn blu’s costumer service into entertaining content by utilizing local humor and insights to demonstrate and answer costumer absurd inquiries.

By injecting blu’s solutions and offers through absurd customer interactions, we get to educate, entertain, and create a memorable brand persona.

We take it further and turn it into dynamic content cycle where we transformed real audience comments into engaging videos.

By injecting blu’s solutions and offers through absurd customer interactions, we get to educate, entertain, and create a memorable brand persona.

Results

Kastamer Ngablu didn’t just make waves;
it created a tidal wave of social media frenzy!

411,419

Reach

472,048

Views

17,612

Engagements